In ideological and political education in Chinese universities, while the “heads-up rate”—referring to superficial engagement—has improved through teaching reforms, a notable gap remains between this and the “hearts-in rate,” which reflects genuine value recognition and emotional resonance. This discrepancy substantially undermines teaching effectiveness. Based on embodied cognition theory, this study examines the causes of such disconnections in current teaching practice, including the separation of body and mind, the disjuncture between knowledge and action, overreliance on technological spectacle, and the lack of contextual immersion. Correspondingly, a four-pronged teaching strategy is proposed: shifting instructional objectives from knowledge transmission to value embedding, designing content to foster situated and immersive experiences, introducing action-oriented teaching methods, and implementing process-focused evaluation. The findings highlight the significance of incorporating embodied cognition into ideological education to strengthen student engagement and promote internalization of values. This study also offers a transferable model for the localization of teaching innovation within the context of socialist education with Chinese characteristics.
Research Article
Open Access